Branding in the Metaverse
May 3rd-5th, 2023
University of Bergamo, Italy


Conference Updates

Parallel Session
We are delighted to share some fantastic news with you! The program for the academic sessions is now readily available for download on our Program’s webpage. In addition, we are thrilled to announce that the conference program has been updated with new and exciting information.

The program
Exciting news! The program for the upcoming GBC23 conference is now available on our website.
Check it out and start planning your schedule for this must-attend event.

Attention all conference attendees
The deadline for registration to the upcoming GBC23 conference is on March 31st, 2023.
Don’t miss out on our early bird rates of 480€ for regular participants and 400€ for PhD students, available until February 28th.
Register now to secure your spot at the conference.

Global Brand Conference 2023
Welcome to the website of the Global Brand Conference 2023. We are proud to organize the 16th GBC at the University of Bergamo. We invite you all to visit and explore the new website. If you have any questions, feel free to fill out the form and get in touch with us.

Conference Team
Click here to learn more about the conference team and staff of the 16th edition of the Global Brand Conference.

Call for Papers
We just added the call for papers to the website. Click here to download it and learn more about the conference and its topic.

Conference Location
We are more than happy to welcome you to Bergamo. Click here to learn more about this northern Italian city and its University.

Conference Topic
Please click here to find out more about the intriguing topic of the 16th Global Brand Conference. Discover the metaverse and its potential to revolutionize brands and brand management as we know them today.

Register Now
We are proud to organize the 16th Global Brand Conference at the University of Bergamo, Italy. We invite you all to visit and explore the website. Registrations will open in September, 2022.
If you have any questions, feel free to fill out the form and get in touch with us.